Impresa Hospitality eyes 300 restaurants under Maroosh brand

Maroosh 1Impresa Hospitality is planning pan India and overseas expansion of its Maroosh brand with 300 restaurants in the next five years, a top company executive said.

“Currently we have 15 outlets under Maroosh brand, which is a quick service concept restaurant that fuses Lebanese and Indian cuisine. We have another eight outlets in the pipeline under master franchise route this year.

“Going forward, we are targeting to have 300 Maroosh restaurants in next five years both across the country and overseas,” Impresa Hospitality Managing Director and CEO Ketan Kadam said.

 

Talking about its FMCG plans, Kadam said the company has started back-end production of curries, marinated chicken and sauces, among others, under the Maroosh brand with a third- party vendor.

The products will not only be used as raw material in the Maroosh restaurants, but will also be sold as ready-to-cook gravies, sauces and ingredients, he said.

“In the first phase, we will sell our back-end production line through e-retail across the country. In phase two, we will also go offline with big retail brands,” he added.

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