Asics eyes local production for FDI

AsicsJapanese sportswear brand Asics is planning local sourcing in India so that it can apply for FDI and benefit from lower duties. Considering its competitors like Nike and Puma have already got FDI clearance to start their own stores, Asics has to wait till it completes the 30 per cent local sourcing norm before it can get away from the franchise model. Continue reading