Impresa Hospitality managing director and chief executive Ketan Kadam said: “Expansion through franchisees is an ideal route for expansion in the existing market environment. The business model does not require capex, so we can focus on brand building.” Continue reading
At present it operates nine stores in three cities and plans to add three more outlets taking the number to 12 by the year-end.
The company has partnered with the promoter family of Dabur, the Burmans whose firm Burman Hospitality has taken the franchise for north and some southern markets such as Karnataka and Telangana. Continue reading